Nearly Half Of Consumers Will Punish Breached Retailers During Holidays

From DarkReading.com:

Nearly Half Of Consumers Will Punish Breached Retailers During Holidays

"The results show that 45% of consumers reported that they "probably" or "definitely" would avoid a store over the holidays if they found out it had a data breach. Further, the news of retail breaches has made consumers somewhat allergic to plastic -- approximately 48% say the bad press has made them more likely to use cash in favor of cards."